With long sales cycles and multiple stake holders, enterprise B2B deals are the most difficult to close. In this presentation, Gv Freeman discusses a “sales first” approach to use marketing automation to assist in and speed up the sales cycle.
With long sales cycles and multiple stake holders, enterprise B2B deals are the most difficult to close. In this presentation, Gv Freeman discusses a “sales first” approach to use marketing automation to assist in and speed up the sales cycle.